User Experience

Jim has led User Experience, support, and analytics teams in many different business models:

• Centralized model (one UX group supporting the whole company )
• Distributed model (one UX group per business unit)
• Functional model (each specialized discipline has its own group with individuals assigned to separate teams)
• Hybrid model (centralized UX group supports distributed UX teams)
• Internal consultancy or design firm model (product teams hire the UX organization on a project basis)

No one model works in all situations. Understanding when to implement which model requires strategic flexibility. Jim's teams have:

• conducted research and design of hundreds of application UIs
• defined UE processes for IT and Engineering
• developed training to educate product teams
• developed UI standards and code libraries used by 10,000 engineers
• developed toolkits that facilitated globalization and accessibility
• partnered with executives to drive measurable success
• defined memorable personas that impacted the whole company